Mission Economy injects the kind of vision, ambition and imagination so desperately missing from government today. Reviews have been pouring in and the Financial Times called ‘ Mission Economy: A Moonshot Guide to Changing Capitalism’ one of the top books to read in 2021: 'The case for a new approach is overwhelming and Mariana Mazzucato's project is ambitious. Mission Economy is available for purchase on Thursday 28 January 2021 in the UK (Allen Lane) and 23 March 2021 in the US (Harper Collins).

With its ideas already being adopted around the world – including by the European Commission and Scottish government – Mission Economy offers a way out of our impasse to a more inclusive and sustainable future. By equipping government with the tools, organisation and culture it needs to drive social missions on a scale not seen before, we can aim for changes that really matter to people and the planet. Her ‘mission-oriented’ approach means fundamentally changing the relationship between public and private, making them together more genuinely purpose-driven. In Mission Economy, Professor Mazzucato argues the need to rethink the capacities and role of government within the economy and society, launching new ‘missions’ that require and incentivise innovation in all sectors to achieve a common goal. UCL Institute for Innovation and Public Purpose (IIPP) Founding Director, Professor Mariana Mazzucato will launch her third book, Mission Economy: A Moonshot Guide to Changing Capitalism, following the success of her previous award-winning books, The Value of Everything and The Entrepreneurial State. In her latest book, IIPP Founding Director Mariana Mazzucato calls for new levels of boldness and experimentation to be applied to the biggest social and political issues of our time: inequality, disease and climate change.

The mission economy